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DESCRIPTION
Why deal with a “virtual”
bank when you can have the account you want at your local
credit union?
With the CUSAVE® Premium
Rate Investment Account you:
- Save Money
- Save Service Charges
- Save Easily & Safely
TARGET AUDIENCE
This product will be attractive to those members:
- Who are comfortable managing their finances mainly
through Internet banking
- Who want to earn high rates that are competitive with
virtual banks
- That maintain short-term investments
- Who want the added convenience of quick access to the
funds when required
FEATURES
- Premium interest rates* calculated on daily balance
and paid monthly
- Self-serve savings account with full service available
when needed
- No set up fees
- No charge for electronic transactions defined as: Internet
Banking, IVR phone banking and pre-arranged automatic
transfers
- Service charges apply to in-branch withdrawals
- Immediate transfers to chequing account, with no waiting
period for withdrawals
*Minimum balance required to obtain
premium rate
KEY BENEFITS
Benefits to Credit Union:
- Attract younger (26-49 years) customers/members who
are comfortable managing money using online banking and
IVR methods
- Attract new money from existing members
- Retain existing deposits that may otherwise be moved
to virtual bank savings accounts
- Encourages members to keep a minimum of $5,000 on deposit
to earn premium interest rate
- Reduces credit union administration costs associated
with setup, renewal and re-investment/withdrawal of short-term
investments
- Lower costs of self-serve transactions by members
- No paper statement issued
- Pre-authorized payments from other financial institutions
can increase funds on deposit
- Credit unions can simplify product line by grandfathering/eliminating
redeemable term deposits
- Support materials available
Benefits to Members:
- Earn a premium rate of interest*
- Don’t pay services charges on self-serve transactions
- Money is never locked in
- Use in combination with chequing account to access
through ATMs
- Easy record keeping using Internet and IVR banking
systems
*Minimum balance required to obtain
premium rate
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